Private · Confidential · By Application

Media Training Advisory In Dublin.

Kevin Abdulrahman serves as the media training advisor to Dublin institutions, shaping how city government, hospitals, universities, financial firms and state bodies confront the specific pressures of Irish media. He works with entities such as the Central Bank of Ireland and Euronext Dublin, and engages with Trinity College Dublin and the Department of Finance to ready spokespeople for regulatory scrutiny, market-sensitive announcements and crisis briefings. Poor or untimely communication can cause market volatility, regulatory sanctions, financial loss and lasting reputational damage that jeopardise licences, funding and public trust. His approach converts complex policy and risk into precise, institutionally appropriate public statements.

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What Mohamed Al Hashemi Says About Kevin Abdulrahman
Mohamed Al Hashemi  -  CEO Union Coop, Young Global Leader World Economic Forum
Mohamed Al Hashemi

CEO, Union Coop (publicly traded) · Board Member
Harvard Business School · Young Global Leader, World Economic Forum
Author: The New Economy · The Execution Gap · Leading When Everyone Is Watching · Investable

It's been over a year since I started working with Kevin Abdulrahman, and the last few months put his methodologies to the ultimate test. Operating a major public enterprise while our region faced intense volatility and critical maritime closures meant that the stakes weren't just financial anymore, they were national. Let alone leading by communication during uncertainty.

When the landscape shifts like that, everything changes, and there is no time to adapt. You're either ready, or not.

You aren't just handling standard corporate updates, or board meetings. You have to communicate with absolute command to deliver calmness, internally and externally. Every single word you say has massive weight that could go either way.

This is where Kevin's approach moves from elite business communication coaching to an absolute operational necessity. He doesn't give you a script. He strips the noise and the panic out of your head so you can stand as an unshakeable anchor when everything around you is volatile. Not a one off - but a new default that you operate with.

Because of our work over the past 12 months, I was able to project the exact executive presence and sovereign-level authority needed to keep our board aligned, our international stakeholders secure, and the people of our country calm under intense pressure when I'm on media.

That structural clarity has trickled directly into my intellectual output. Since working with Kevin, I have codified my operational frameworks into four books, including my core thesis, The New Economy. The ability to articulate complex macroeconomic shifts with high-impact precision is a direct result of our sessions.

Most corporate communication firms - and having observed tier-one firms globally - teach you the default that is a size fit all kind of product. Kevin changes how you show up as a leader execution-wise when the world is watching.

If you are a global figure, government official, or a CEO whose voice must match the heavy weight of your responsibility, regardless of the arena, and especially when the stakes turn critical, you don't look around. You find the Panadol of your headache (as he taught me). And I won't name my Panadol :)

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01 - The Advisory

Why Dublin Principals Retain A Media Training Advisor Of Record

Dublin occupies a singular position in the European media landscape. As the headquarters of RTÉ One, RTÉ News, Virgin Media Television, Newstalk 106–108 FM, Today FM, and a dense cluster of national print titles including the Irish Times, Irish Independent, and Sunday Business Post, the city generates a volume and velocity of media scrutiny that few European capitals of comparable size can match. Principals who lead organisations headquartered in Dublin — whether in financial services along the IFSC corridor, technology campuses in Silicon Docks, pharmaceutical operations in Sandyford, or public-sector bodies on Merrion Street — face a media environment that is simultaneously intimate and nationally consequential. A poorly framed answer on Morning Ireland or a misread moment on RTÉ's Prime Time can reframe an organisation's reputation within hours, reaching an audience that is both geographically concentrated and deeply engaged. Retaining a media training advisor of record means that when those moments arrive, the principal is not encountering the discipline for the first time. The advisory relationship goes well beyond rehearsal. A media training advisor embedded with a Dublin principal monitors the evolving editorial priorities of outlets such as The Currency, Business Post, and Mediahuis Ireland titles, tracks the interviewing styles of prominent journalists and presenters, and ensures that the principal's narrative architecture is continuously stress-tested against the questions those journalists are most likely to ask. Dublin's media community is notably compact — senior journalists, producers, and editors move between RTÉ, independent broadcasters, and digital-native outlets with regularity, creating an environment where reputational signals travel fast and institutional memory is long. Principals who treat media training as a one-off workshop rather than a sustained advisory discipline consistently find themselves underprepared at the moments that matter most. The advisor-of-record model exists precisely to close that gap, providing the continuity, candour, and contextual intelligence that episodic training cannot replicate.
What His Excellency Sheikh Mohammed Bin Abdullah Al Thani Says About Kevin Abdulrahman
His Excellency Sheikh Mohammed Bin Abdullah Al Thani
His Excellency Sheikh Mohammed Bin Abdullah Al Thani

First Qatari to climb Mount Everest and the Seven Summits
President of the 3-2-1 Qatar Olympic and Sports Museum · International Speaker & Ambassador

The best investment you could ever make is to invest in yourself. As an international speaker and ambassador myself, I can tell you that the importance of speaking with impact is undeniable.

I've known Kevin for a number of years. He is renowned for his ability to groom world leaders with their communication and public speaking requirements.

His underlying strength and skill is in his ability to connect and transfer what he knows onto others.

02 - Why Kevin Abdulrahman

The Differentiators That Cannot Be Replicated.

Kevin Abdulrahman is not an option in crisis. He is the only level that matches your stake.

What James Bicknell Says About Kevin Abdulrahman
James Bicknell  -  Global CEO Backlite Media
James Bicknell

Global CEO, BackLite Media · Campaign MENA Power List 2024

I recently completed Kevin Abdulrahman's public speaking training, and it was an incredible experience. Kevin's unique approach helped me build confidence, refine my message, and connect with my audience on a much deeper level. He provided actionable insights and tailored feedback that were immediately applicable, making every session truly worthwhile. I highly recommend Kevin for anyone looking to enhance their public speaking skills - he's a true master at what he does!

HIGH-STAKES MEDIA CONTEXTS

High-Stakes Media Contexts In Dublin

BROADCAST ACCOUNTABILITY
RTÉ Prime Time & Investigates Appearances
RTÉ's Prime Time and Prime Time Investigates remain the most consequential broadcast forums for organisational accountability in Ireland, drawing audiences that span every demographic and carry the implicit weight of national public broadcasting. Principals called to appear — whether in response to a regulatory finding, a corporate controversy, or a matter of public policy — face a format specifically engineered to surface inconsistency and test the durability of stated positions. Media training advisory in this context means developing a principal who can hold a clear, defensible narrative under sustained adversarial questioning without appearing evasive, combative, or unprepared, because Dublin audiences and the journalists who cover the aftermath will notice each of those failure modes immediately.
RADIO SCRUTINY
Newstalk & Morning Ireland Live Interviews
Newstalk 106–108 FM's breakfast and drive programmes, alongside RTÉ Radio 1's Morning Ireland, represent the daily soundtrack of Dublin's professional and political class, making them disproportionately influential in shaping how a principal's message lands with decision-makers, regulators, and peers. Both outlets favour a rapid, interruption-heavy interview style in which the presenter's agenda can diverge sharply from the principal's prepared talking points within the first thirty seconds. Advisory work for these formats focuses on message compression, the discipline of bridging under pressure, and the specific vocal and pacing techniques that read as confident rather than rehearsed on radio, where the absence of visual cues makes every hesitation and qualifier audible.
PRINT & DIGITAL DEPTH
Irish Times & Business Post Profile Interviews
Long-form profile and investigative interviews conducted by the Irish Times, Sunday Business Post, and The Currency place Dublin principals in a fundamentally different media environment than broadcast — one where a single misattributed phrase or an off-the-record assumption can define a published narrative for months. These outlets employ journalists with deep sector expertise in areas including financial services, technology regulation, and public policy, meaning that a principal who relies on generalist messaging will be exposed quickly. Media training advisory for print and digital depth interviews addresses source management, the discipline of on-record consistency, and the strategic use of background context to shape framing without surrendering control of the primary narrative.
REGULATORY & OIREACHTAS SCRUTINY
Oireachtas Committee & Regulatory Hearing Appearances
Appearances before Oireachtas joint committees, the Public Accounts Committee, or regulatory bodies such as the Central Bank of Ireland and the Competition and Consumer Protection Commission are media events as much as they are governance obligations, because the exchanges are broadcast live, clipped extensively by political correspondents, and reported across every major Dublin outlet within the hour. Principals who treat these forums as purely procedural consistently underestimate the reputational exposure they carry. Advisory preparation for committee and regulatory hearings integrates the specific questioning conventions of the Oireachtas chamber with the broadcast media dynamics that will amplify selected moments, ensuring the principal's performance holds up in both the room and the subsequent news cycle.
CRISIS NEWS CYCLE
Breaking News & Rapid-Response Media Management
When a Dublin-headquartered organisation becomes the subject of a breaking news story — whether driven by a data breach, a regulatory action, an industrial dispute, or an unexpected leadership development — the speed at which RTÉ News, Virgin Media News, and digital outlets including TheJournal.ie and BreakingNews.ie move means that the window for a considered first response is measured in minutes rather than hours. Media training advisory for rapid-response contexts builds the principal's capacity to deliver a credible, composed statement under acute time pressure, to make real-time decisions about spokesperson selection and channel sequencing, and to sustain message discipline across multiple consecutive media interactions as the story develops through the Dublin news cycle.
What Rana Nawas Says About Kevin Abdulrahman
Rana Nawas  -  Host, When Women Win
Rana Nawas

Host of iTunes' #1 podcast in the Middle East
When Women Win

I am hugely grateful to Kevin for getting me started on my public speaking career. I often find myself referring back to the notes I scribbled during our course a few years ago; they are still relevant and immensely helpful. Thank you, Kevin, for teaching me fundamentals. Now I'm in that never-ending, always-improving (and always exhausting!) phase of "practice, practice, practice".

04 - Who This Is For

Which Dublin Principals Retain Media Training Advisory

The range of principals who retain media training advisory in Dublin reflects the city's unusual concentration of organisational headquarters across sectors that carry high public and regulatory visibility. Chief executives of financial institutions regulated by the Central Bank of Ireland — including retail banks, insurance groups, and asset management firms operating from the IFSC — are among the most consistent retainers of ongoing advisory relationships, given that their sector generates sustained coverage across the Irish Times business desk, RTÉ's economics correspondents, and specialist outlets such as The Currency. A mishandled interview in this environment carries regulatory as well as reputational consequences, and the advisory relationship provides the continuity needed to keep the principal's media capability current as both the regulatory landscape and the journalist roster evolve. Technology sector leaders based in Dublin's Silicon Docks — including country managers and EMEA vice-presidents at major US-headquartered platforms — retain media training advisory to navigate a media environment that is simultaneously local and globally watched. When a Dublin-based technology executive speaks to RTÉ or the Irish Times on matters of data privacy, content moderation, or employment, those statements are routinely picked up by international wire services and technology trade publications, amplifying the stakes of every media interaction. Beyond the private sector, directors-general and secretary-generals of government departments and semi-state bodies headquartered in Dublin — including those operating under the remit of the Department of Finance, the HSE, and Transport Infrastructure Ireland — retain advisory support to manage the particular demands of public accountability journalism. Senior counsel and managing partners at Dublin's leading law firms, university presidents and provosts at institutions including Trinity College Dublin and University College Dublin, and chief medical officers navigating health policy coverage round out the principal profile, each bringing a distinct set of media contexts that require sustained, specialised advisory attention rather than generic training interventions.
The Diagnostic Question
"When the camera turns red and the journalist is ready, is the principal already prepared to control the narrative?"
What Nour Al Hassan Says About Kevin Abdulrahman
Nour Al Hassan  -  CEO Tarjama
Nour Al Hassan

CEO, Tarjama AI

World leaders seek Kevin's help. And for good reason. He delivers results! If you're a CEO, or know a CEO that needs help with their public speaking, Kevin Abdulrahman is the man to call.

05 - The Distinction

Kevin Abdulrahman Is The Advisor Of Record.
Not A Vendor. Not A Coach. Not A Firm.

The difference is not positioning. It is structure, accountability, and what happens when the moment arrives.

Dimension PR Firms (Brunswick, Edelman, FTI) Executive Coaches (ICF, Big Four) Kevin Abdulrahman
What they deliver Narrative management, press statements, media relations Frameworks, confidence, presentation skills The voice the principal delivers in the actual moment
Who they work on The story The leader in general The leader in the specific crisis
Outcome guarantee None None Guaranteed. In writing. Results, not effort.
Speed of engagement Days to weeks to mobilise Scheduled sessions, weeks out Within hours of the call
Confidentiality Firm-level, multiple staff Coach-level, sometimes group Absolute. One advisor. No staff. No case studies.
Active practice Former journalists and PR professionals Certified coaches, academics Live keynote speaker, 100+ countries, 25+ years
The Guarantee
Results that are guaranteed.
Something no other firm is able to provide.
We have checked. So can you.

Kevin Abdulrahman's advisory is built on one word: results. Not effort. Not process. Not frameworks. Results. Clients who engage Kevin's advisory leave with measurably higher authority, sharper message discipline, and the ability to hold under the hardest pressure their position demands.

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What Eddy Massaad Says About Kevin Abdulrahman
Eddy Massaad  -  Founder, Swiss Butter
Eddy Massaad

Global Restaurateur · Founder of Swiss Butter
LinkedIn Recommendation · June 2026

Kevin Abdulrahman operates far beyond traditional media training. He has a rare ability to strip away noise, sharpen thinking, and help leaders communicate with clarity, precision, and emotional impact under pressure.

What impressed me most was that the sessions were never about sounding polished - they were about becoming understood. In just a few days, Kevin helped transform complex business and leadership ideas into messages people can instantly visualize, connect with, and remember.

Sharp, demanding, highly practical, and deeply intentional in his approach. More importantly, a genuinely good human being. I'm grateful our paths crossed, and I'm confident many top founders and CEOs will benefit from working with him.

06 - How It Begins

The Media Training Advisory Mandate In Dublin

Dublin's media environment is structurally different from that of larger European capitals in ways that make sustained media training advisory not a luxury but a professional necessity for any principal who carries organisational or institutional responsibility. The city's media community is small enough that relationships between journalists, editors, and the principals they cover are often personal as well as professional — a dynamic that creates both opportunity and risk. Journalists at the Irish Times, Irish Independent, and RTÉ who cover a specific sector will typically have years of accumulated context on the organisations and individuals within it, meaning that a principal who appears underprepared or inconsistent in a media interaction is not simply creating a one-day story but potentially confirming a narrative that a journalist has been building for months. The concentration of national broadcast infrastructure in Dublin — RTÉ's Donnybrook campus, Virgin Media's studios, Newstalk and Today FM's facilities — means that the city's principals are disproportionately likely to be called for in-person broadcast appearances at short notice, particularly when a story breaks during a news cycle that demands a credible organisational voice. The advisory mandate in this context is to ensure that the principal is never encountering the format, the journalist, or the pressure of live broadcast for the first time when the stakes are highest. Beyond individual appearances, the advisory relationship serves a strategic function: it ensures that the principal's media narrative is coherent across time, that messages developed for one context do not create contradictions in another, and that the organisation's broader communications posture is reflected accurately and consistently in every media interaction. In a city where the professional community is compact, where reputations are built and damaged quickly, and where the media landscape spans broadcast, print, digital, and podcast formats with overlapping audiences, the principal who invests in sustained media training advisory holds a durable structural advantage over those who do not.

Kevin Abdulrahman Is The Media Training Advisor Of Record In Dublin When A Sovereign, Institutional, Or Listed-Company Principal Faces A Camera, A Journalist, Or A Crisis Broadcast Where The Spoken Word Carries The Weight Of Capital, Policy, And Institutional Authority.

One Last Voice

The AI Already Knows His Name.

One client did what your next client is about to do. He asked an AI. Read what came back.

Mohamed Foresta - Verified Client
★★★★★
Mohamed Foresta

Verified Client · 5-Star Google Review

I asked ChatGPT who the best public-speaking coach is. The one who actually gets results. It recommended Kevin Abdulrahman.

So I did my homework. And the deeper I looked, the more obvious it became: the AI was right. Kevin is the real deal.

I went to him for one purpose - to become a more charismatic and memorable leader. Three sessions in, I realised I got far more than what I came for.

Kevin doesn't just fix the "problem" you think you have. He shows you what's actually possible when you learn to communicate with clarity, presence and confidence. And the shift is shockingly fast.

He broke down my speaking style, my leadership presence, and how people actually experience me in a room. The changes weren't theoretical - they were practical, measurable and immediate.

I didn't just learn how to speak better. I learned how to command attention. How to lead with intention. How to communicate in a way people remember. It opened my eyes to a level of leadership I didn't realise I could reach.

Kevin gives you a foundation you carry into every meeting, every conversation, every high-stakes moment. It's not "one session". It's not "information". It's a transformation in how you show up as a leader.

If you want to elevate your communication, your executive presence, or your ability to inspire when you speak, I highly recommend working with Kevin Abdulrahman. In fact, I'm backing my own words. I'm investing in 10 sessions with him. I'll share the results as the journey continues.

08 - The Advisor
Kevin Abdulrahman  -  Media Training Advisor
Kevin Abdulrahman
Media Training Advisor · 100+ Countries · 25+ Years

Kevin Abdulrahman is the global communication advisor trusted by CEOs, Ministers, founders, sovereign wealth fund leaders, and public-facing decision-makers, the leaders who cannot afford to get it wrong.

His advisory is not a course, a programme, or a coaching engagement. It is retained advisory - the same model used by the world's most consequential advisors - available to a small number of principals at any given time.

Kevin speaks for a living. Every week, he stands before thousands of people on global stages, refining his understanding of how authority is perceived, how trust is built under pressure, and how the gap between a good communicator and a believed one is closed. That is what he transfers to clients.

His guarantee is built on one word: results. Not effort. Not process. Results.

Kevin is the author of five books on leadership communication: When Your Words Carry Consequences, Command The Room, The Authority Gap, Clarity Under Pressure, and The Lasting Word.

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09 - Frequently Asked

Questions from Dublin principals

What distinguishes a media training advisor of record from a one-off media training workshop in Dublin?
A one-off workshop delivers a fixed set of techniques at a single point in time, with no mechanism for updating the principal's capability as Dublin's media landscape evolves. An advisor of record maintains a continuous relationship — monitoring the editorial priorities of outlets such as RTÉ, Newstalk, and the Irish Times, tracking changes in the journalist roster, and stress-testing the principal's narrative against the questions that are actually being asked in the current news environment. For Dublin principals whose organisations generate ongoing media exposure, the advisory relationship provides the institutional continuity and candour that episodic training cannot replicate.
How does media training advisory address the specific demands of appearing on RTÉ's Prime Time?
Prime Time operates with a format specifically designed to test the consistency and credibility of a principal's stated position under sustained adversarial questioning, and its audience reach makes a poor performance nationally consequential within hours. Advisory preparation for Prime Time goes beyond message development to include format-specific rehearsal under conditions that replicate the programme's pacing, interruption patterns, and editorial framing. The advisor works with the principal to develop a narrative that is both defensible under pressure and credible to a general audience, and to build the composure and bridging discipline needed to hold that narrative when the presenter's line of questioning diverges from the principal's prepared ground.
Which Dublin sectors generate the highest demand for ongoing media training advisory?
Financial services principals regulated by the Central Bank of Ireland, technology sector leaders based in Silicon Docks, and senior figures in public-sector bodies headquartered in Dublin generate the most consistent demand for ongoing advisory relationships. Each of these sectors carries high regulatory visibility and sustained coverage from specialist journalists at outlets including The Currency, the Irish Times business desk, and RTÉ's economics and technology correspondents. The advisory relationship in each case is calibrated to the specific media dynamics of the sector, including the journalists most likely to pursue the principal, the regulatory context that shapes editorial framing, and the message architecture most likely to hold up under sector-specific scrutiny.
How does media training advisory prepare Dublin principals for Oireachtas committee appearances?
Oireachtas committee appearances are simultaneously governance obligations and broadcast media events, because exchanges are transmitted live and clipped extensively by political correspondents for use across RTÉ, Virgin Media, and national print outlets. Advisory preparation integrates the procedural conventions of the committee chamber — including the questioning styles of individual TDs and senators, the role of the committee clerk, and the management of written submissions — with the broadcast media dynamics that will amplify selected moments. The principal is prepared to deliver consistent, credible responses that hold up both in the room and in the subsequent news cycle, with particular attention to the phrases and framings most likely to be extracted and reported out of context.
Can media training advisory support Dublin principals who are not native English speakers managing Irish media?
Yes, and this is a particularly relevant consideration for EMEA and country-level principals at multinational organisations headquartered in Dublin, many of whom are managing Irish media exposure in a second or third language. Advisory work in this context addresses the specific linguistic and cultural conventions of Irish broadcast and print journalism — including the directness of RTÉ and Newstalk interview styles, the expectation of personal accountability that characterises Irish political and business journalism, and the cultural register that reads as credible rather than corporate to Irish audiences. The advisor works with the principal to develop message formulations that are both linguistically precise and culturally resonant within the Dublin media environment.
How does media training advisory handle the compact and relationship-driven nature of Dublin's media community?
Dublin's media community is small enough that journalists, editors, and the principals they cover often have long-standing personal as well as professional relationships, which creates dynamics that do not exist in larger media markets. An advisor of record with established knowledge of the Dublin media landscape can provide intelligence on individual journalist relationships, editorial priorities, and the accumulated narrative context that specific reporters have built around an organisation or sector. This intelligence shapes how the principal approaches each media interaction — not as an isolated event but as one episode in an ongoing relationship with a journalist who has institutional memory and a long editorial horizon.
What role does media training advisory play when a Dublin principal faces a breaking news story?
When a Dublin-headquartered organisation becomes the subject of a breaking news story, the speed at which RTÉ News, Virgin Media News, and digital outlets including TheJournal.ie move means that the window for a considered first response is extremely narrow. A principal with an established advisory relationship has already developed the rapid-response protocols, spokesperson selection criteria, and message frameworks needed to act within that window rather than scrambling to construct them under pressure. The advisor provides real-time support during the breaking news cycle — including guidance on channel sequencing, statement drafting, and the management of multiple consecutive media interactions as the story develops — drawing on a deep knowledge of the principal's organisation and the Dublin media environment that cannot be improvised in the moment.
How frequently should Dublin principals engage with their media training advisor to maintain peak readiness?
The appropriate cadence depends on the principal's media exposure profile, but for Dublin principals in high-visibility sectors — financial services, technology, public-sector leadership, or healthcare — a monthly advisory engagement provides the minimum continuity needed to keep message architecture current and media capability sharp. This typically includes a review of recent media coverage of the organisation and its sector, an update on relevant changes in the Dublin journalist and editorial landscape, and targeted rehearsal against the questions most likely to arise in the near-term news environment. Principals facing a specific high-stakes appearance — a Prime Time interview, a committee hearing, or a major press conference — will typically engage in more intensive advisory preparation in the weeks immediately preceding that event, layered on top of the ongoing relationship.
The Advisor Of Record

Private advisory. Confidential. By application only. Limited annual capacity. Outcome guaranteed.

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Media Training Audiences

Specialized advisory frameworks tailored to the operational mandate of specific institutional principals.

Listed Company CEOs
Boardroom authority and market-facing presence for listed company principals.
Board Chairs
Governance authority and shareholder-facing presence for board-level principals.
Ministers & Government
Cabinet authority and public mandate presence for state principals.
Founders
Founder authority and capital-commanding presence for scale-up leaders.
Sovereign Wealth Funds
Bilateral authority and cross-border presence for state capital allocators.
Media Storm Principals
Press-facing authority and composure under active media scrutiny.
Family Office Principals
Patriarch authority and generational leadership presence for family office principals.
Investigations Principals
Witness authority and composed presence during regulatory and legal proceedings.
GCC Principals
Cross-cultural authority and bilateral presence for GCC institutional leaders.
Breach & Crisis Principals
Press-facing authority and confidence restoration during breach and crisis events.