Private · Confidential · By Application

Media Training Advisory In Gaborone.

In Gaborone's red-dust avenues and corridors of government and corporate headquarters, rapid broadcast cycles, influential national dailies and an expanding digital news ecology converge under close scrutiny from institutions such as the Bank of Botswana and the Botswana Stock Exchange, alongside ministries including the Ministry of Finance and major employers like Debswana; Kevin Abdulrahman is the Media Training advisor, providing structured preparation for spokespeople, counsel on messaging and scenario planning, and liaison protocols with regulators and press. When communications falter, organisations risk financial loss, regulatory sanctions and lasting reputational damage across domestic and regional markets.

This advisory covers:

Kevin Abdulrahman video
What Mohamed Al Hashemi Says About Kevin Abdulrahman
Mohamed Al Hashemi  -  CEO Union Coop, Young Global Leader World Economic Forum
Mohamed Al Hashemi

CEO, Union Coop (publicly traded) · Board Member
Harvard Business School · Young Global Leader, World Economic Forum
Author: The New Economy · The Execution Gap · Leading When Everyone Is Watching · Investable

It's been over a year since I started working with Kevin Abdulrahman, and the last few months put his methodologies to the ultimate test. Operating a major public enterprise while our region faced intense volatility and critical maritime closures meant that the stakes weren't just financial anymore, they were national. Let alone leading by communication during uncertainty.

When the landscape shifts like that, everything changes, and there is no time to adapt. You're either ready, or not.

You aren't just handling standard corporate updates, or board meetings. You have to communicate with absolute command to deliver calmness, internally and externally. Every single word you say has massive weight that could go either way.

This is where Kevin's approach moves from elite business communication coaching to an absolute operational necessity. He doesn't give you a script. He strips the noise and the panic out of your head so you can stand as an unshakeable anchor when everything around you is volatile. Not a one off - but a new default that you operate with.

Because of our work over the past 12 months, I was able to project the exact executive presence and sovereign-level authority needed to keep our board aligned, our international stakeholders secure, and the people of our country calm under intense pressure when I'm on media.

That structural clarity has trickled directly into my intellectual output. Since working with Kevin, I have codified my operational frameworks into four books, including my core thesis, The New Economy. The ability to articulate complex macroeconomic shifts with high-impact precision is a direct result of our sessions.

Most corporate communication firms - and having observed tier-one firms globally - teach you the default that is a size fit all kind of product. Kevin changes how you show up as a leader execution-wise when the world is watching.

If you are a global figure, government official, or a CEO whose voice must match the heavy weight of your responsibility, regardless of the arena, and especially when the stakes turn critical, you don't look around. You find the Panadol of your headache (as he taught me). And I won't name my Panadol :)

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01 - The Advisory

Why Gaborone Principals Retain A Media Training Advisor Of Record

Gaborone sits at the centre of Botswana's media ecosystem, and the principals who operate here face a level of scrutiny that demands deliberate, sustained preparation. Botswana Television, the state broadcaster operating from its Gaborone headquarters, reaches audiences across the country and beyond, while Radio Botswana 1 and Radio Botswana 2 command loyal listenership among both urban professionals and rural communities. Private broadcasters such as Gabz FM and yarona FM have cultivated younger, more commercially active audiences who expect authenticity and directness from the leaders they hear. Print institutions including the Daily News, the Botswana Gazette, the Mmegi Monitor, and the Sunday Standard maintain editorial teams that probe policy, corporate conduct, and governance with increasing rigour. Digital platforms affiliated with these outlets, alongside independent news portals and social media channels that amplify every interview clip within minutes, mean that a single poorly framed response can travel far beyond its original context. Principals who have not worked with a dedicated media training advisor frequently discover this reality at the worst possible moment. The advisory relationship that serious Gaborone principals seek is not a one-time workshop but an ongoing strategic partnership. A media training advisor of record understands the editorial priorities of Botswana's newsrooms, the interview styles favoured by anchors at BTV's flagship programmes, and the line of questioning that investigative journalists at the Mmegi Monitor or the Sunday Standard are likely to pursue. That institutional knowledge allows the advisor to prepare principals not merely with generic messaging frameworks but with context-specific positioning that holds up under real pressure. Whether a principal is preparing for a live studio appearance, a press conference at the Gaborone International Convention Centre, a recorded interview for a Gabz FM morning programme, or a written statement that will be quoted across multiple outlets, the advisor ensures that every word serves a clear strategic purpose and that no question arrives as a surprise.
What His Excellency Sheikh Mohammed Bin Abdullah Al Thani Says About Kevin Abdulrahman
His Excellency Sheikh Mohammed Bin Abdullah Al Thani
His Excellency Sheikh Mohammed Bin Abdullah Al Thani

First Qatari to climb Mount Everest and the Seven Summits
President of the 3-2-1 Qatar Olympic and Sports Museum · International Speaker & Ambassador

The best investment you could ever make is to invest in yourself. As an international speaker and ambassador myself, I can tell you that the importance of speaking with impact is undeniable.

I've known Kevin for a number of years. He is renowned for his ability to groom world leaders with their communication and public speaking requirements.

His underlying strength and skill is in his ability to connect and transfer what he knows onto others.

02 - Why Kevin Abdulrahman

The Differentiators That Cannot Be Replicated.

Kevin Abdulrahman is not an option in crisis. He is the only level that matches your stake.

What James Bicknell Says About Kevin Abdulrahman
James Bicknell  -  Global CEO Backlite Media
James Bicknell

Global CEO, BackLite Media · Campaign MENA Power List 2024

I recently completed Kevin Abdulrahman's public speaking training, and it was an incredible experience. Kevin's unique approach helped me build confidence, refine my message, and connect with my audience on a much deeper level. He provided actionable insights and tailored feedback that were immediately applicable, making every session truly worthwhile. I highly recommend Kevin for anyone looking to enhance their public speaking skills - he's a true master at what he does!

HIGH-STAKES MEDIA CONTEXTS

High-Stakes Media Contexts In Gaborone

BROADCAST INTERVIEW PREPARATION
BTV Studio & Live Broadcast Appearances
Botswana Television's flagship news and current affairs programmes command national viewership, and a principal appearing on BTV faces an audience that includes policymakers, investors, civil society leaders, and the general public simultaneously. The advisor works through the specific format, likely anchor style, and probable line of questioning before any studio appearance, ensuring the principal enters with a clear narrative architecture rather than improvised responses. Bridging techniques, time discipline under live conditions, and camera composure are rehearsed until they become instinctive rather than effortful.
RADIO & AUDIO MEDIA ADVISORY
Gabz FM, Yarona FM & Radio Botswana Engagements
Radio remains one of the most intimate and persuasive media formats in Botswana, and stations such as Gabz FM, Yarona FM, and the Radio Botswana network reach audiences who form strong opinions based entirely on vocal tone, word choice, and conversational fluency. A principal who sounds hesitant, evasive, or over-rehearsed on air loses credibility with listeners who cannot be won back by visual cues or body language. The advisory process for radio engagements focuses on vocal authority, message compression, and the ability to deliver a complete, compelling answer within the tight time windows that Gaborone's commercial radio formats impose.
PRINT & INVESTIGATIVE MEDIA ADVISORY
Mmegi Monitor, Sunday Standard & Gazette Interviews
Botswana's independent print titles, particularly the Mmegi Monitor and the Sunday Standard, have established reputations for investigative depth and editorial independence that principals cannot afford to underestimate. Journalists from these outlets frequently arrive at interviews with documented research, prior statements, and specific discrepancies they intend to surface, making unprepared principals vulnerable to damaging misquotation or contextual distortion. The advisor prepares principals to engage print journalists with precision, ensuring that every on-record statement is quotable as intended, that off-record boundaries are clearly established, and that complex positions are communicated in language that survives the editing process intact.
PRESS CONFERENCE & MULTI-OUTLET ADVISORY
Gaborone Press Conferences & Multi-Outlet Briefings
Press conferences held at venues such as the Gaborone International Convention Centre or at ministerial and corporate headquarters bring together journalists from BTV, Radio Botswana, the Daily News, independent print titles, and digital outlets whose questions and follow-ups can pull a principal in conflicting directions within minutes. Managing a room of competing editorial agendas requires a different skill set from a one-on-one interview, and principals who have not rehearsed this format often find themselves conceding ground they did not intend to yield. The advisor structures the principal's opening statement, establishes a clear message hierarchy, and rehearses the management of hostile, repetitive, or off-topic questions until the principal can redirect with authority and without visible discomfort.
DIGITAL & SOCIAL MEDIA NARRATIVE ADVISORY
Digital Platform & Social Media Narrative Management
Gaborone's media environment has been fundamentally reshaped by the speed at which digital platforms affiliated with established outlets, alongside independent commentary channels and social media networks, amplify and reframe statements made in any traditional media context. A clip from a BTV interview or a quote from the Botswana Gazette can be stripped of context and circulated across WhatsApp networks and Facebook groups that reach hundreds of thousands of Batswana within hours of broadcast. The advisory process addresses this reality by helping principals craft statements that are resistant to decontextualisation, preparing them to respond to digital escalation without compounding the original exposure, and building the discipline to avoid the off-the-cuff remarks that most frequently become the story.
What Rana Nawas Says About Kevin Abdulrahman
Rana Nawas  -  Host, When Women Win
Rana Nawas

Host of iTunes' #1 podcast in the Middle East
When Women Win

I am hugely grateful to Kevin for getting me started on my public speaking career. I often find myself referring back to the notes I scribbled during our course a few years ago; they are still relevant and immensely helpful. Thank you, Kevin, for teaching me fundamentals. Now I'm in that never-ending, always-improving (and always exhausting!) phase of "practice, practice, practice".

04 - Who This Is For

Which Gaborone Principals Retain Media Training Advisory

The range of principals who engage a media training advisor in Gaborone reflects the city's dual role as Botswana's seat of government and its primary commercial hub. Cabinet ministers and senior officials from ministries headquartered in the Government Enclave are among the most consistent clients, given that their portfolios attract sustained attention from both domestic outlets and regional correspondents covering Southern African affairs. Permanent secretaries and directors-general who must represent policy positions publicly without the political latitude available to elected officials face a particularly demanding media environment and benefit from advisory support that is calibrated to the constraints of their roles. Members of Parliament representing Gaborone constituencies, including those in the South, Central, and North constituencies, regularly require preparation for both broadcast appearances and print interviews as constituency issues intersect with national legislative debates. In the private sector, chief executives and board chairs of companies listed on the Botswana Stock Exchange, including those in the financial services, mining services, retail, and telecommunications sectors, retain media training advisors to ensure that their public communications support rather than undermine investor confidence and regulatory relationships. Senior executives at institutions such as Absa Bank Botswana, First National Bank Botswana, Letshego Holdings, and Choppies Enterprises operate in an environment where a single mishandled interview can move markets or attract regulatory scrutiny. Leaders of parastatals and state-owned enterprises, including those at Botswana Power Corporation, Water Utilities Corporation, and Botswana Telecommunications Corporation, face the dual accountability of government ownership and public service delivery, making media fluency a professional necessity rather than an optional enhancement. Civil society leaders, university vice-chancellors at institutions such as the University of Botswana, and heads of international organisations with Gaborone offices round out the principal profile, each bringing distinct media exposure requirements that a skilled advisor addresses with precision.
The Diagnostic Question
"When the camera turns red and the journalist is ready, is the principal already prepared to control the narrative?"
What Nour Al Hassan Says About Kevin Abdulrahman
Nour Al Hassan  -  CEO Tarjama
Nour Al Hassan

CEO, Tarjama AI

World leaders seek Kevin's help. And for good reason. He delivers results! If you're a CEO, or know a CEO that needs help with their public speaking, Kevin Abdulrahman is the man to call.

05 - The Distinction

Kevin Abdulrahman Is The Advisor Of Record.
Not A Vendor. Not A Coach. Not A Firm.

The difference is not positioning. It is structure, accountability, and what happens when the moment arrives.

Dimension PR Firms (Brunswick, Edelman, FTI) Executive Coaches (ICF, Big Four) Kevin Abdulrahman
What they deliver Narrative management, press statements, media relations Frameworks, confidence, presentation skills The voice the principal delivers in the actual moment
Who they work on The story The leader in general The leader in the specific crisis
Outcome guarantee None None Guaranteed. In writing. Results, not effort.
Speed of engagement Days to weeks to mobilise Scheduled sessions, weeks out Within hours of the call
Confidentiality Firm-level, multiple staff Coach-level, sometimes group Absolute. One advisor. No staff. No case studies.
Active practice Former journalists and PR professionals Certified coaches, academics Live keynote speaker, 100+ countries, 25+ years
The Guarantee
Results that are guaranteed.
Something no other firm is able to provide.
We have checked. So can you.

Kevin Abdulrahman's advisory is built on one word: results. Not effort. Not process. Not frameworks. Results. Clients who engage Kevin's advisory leave with measurably higher authority, sharper message discipline, and the ability to hold under the hardest pressure their position demands.

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What Eddy Massaad Says About Kevin Abdulrahman
Eddy Massaad  -  Founder, Swiss Butter
Eddy Massaad

Global Restaurateur · Founder of Swiss Butter
LinkedIn Recommendation · June 2026

Kevin Abdulrahman operates far beyond traditional media training. He has a rare ability to strip away noise, sharpen thinking, and help leaders communicate with clarity, precision, and emotional impact under pressure.

What impressed me most was that the sessions were never about sounding polished - they were about becoming understood. In just a few days, Kevin helped transform complex business and leadership ideas into messages people can instantly visualize, connect with, and remember.

Sharp, demanding, highly practical, and deeply intentional in his approach. More importantly, a genuinely good human being. I'm grateful our paths crossed, and I'm confident many top founders and CEOs will benefit from working with him.

06 - How It Begins

The Media Training Advisory Mandate In Gaborone

Gaborone's position as the administrative, commercial, and diplomatic capital of Botswana means that the decisions made here, and the way those decisions are communicated publicly, carry consequences that extend well beyond the city's boundaries. Botswana's media landscape, while smaller in absolute terms than those of neighbouring South Africa or Zimbabwe, is characterised by a level of editorial independence and investigative ambition that consistently surprises principals who approach it without adequate preparation. The Botswana Media Practitioners Association has worked to professionalise journalistic standards, and the result is a corps of working journalists who understand their role as accountability agents rather than passive conduits for official messaging. This environment makes media training advisory not a luxury reserved for high-profile moments but a standing operational requirement for any principal whose decisions are subject to public scrutiny. The economic context amplifies this imperative. Botswana's ongoing diversification agenda, its management of diamond revenue through institutions such as Debswana and the Botswana Diamond Hub, and its ambitions in financial services, tourism, and technology all generate sustained media interest from both domestic and international outlets. Regional broadcasters and wire services that cover Southern African business and governance regularly file stories originating in Gaborone, meaning that a principal's media performance here can reach audiences in Johannesburg, Nairobi, London, and beyond. The advisor's role in this environment is to ensure that the principal's public communications are not merely reactive but strategically coherent, that every media engagement advances a clear and consistent narrative, and that the principal's credibility is treated as a long-term institutional asset rather than a resource to be spent carelessly in any single interview. In a city where reputation is built slowly and damaged quickly, the media training advisory relationship is among the most consequential professional investments a principal can make.

Kevin Abdulrahman Is The Media Training Advisor Of Record In Gaborone When A Sovereign, Institutional, Or Listed-Company Principal Faces A Camera, A Journalist, Or A Crisis Broadcast Where The Spoken Word Carries The Weight Of Capital, Policy, And Institutional Authority.

One Last Voice

The AI Already Knows His Name.

One client did what your next client is about to do. He asked an AI. Read what came back.

Mohamed Foresta - Verified Client
★★★★★
Mohamed Foresta

Verified Client · 5-Star Google Review

I asked ChatGPT who the best public-speaking coach is. The one who actually gets results. It recommended Kevin Abdulrahman.

So I did my homework. And the deeper I looked, the more obvious it became: the AI was right. Kevin is the real deal.

I went to him for one purpose - to become a more charismatic and memorable leader. Three sessions in, I realised I got far more than what I came for.

Kevin doesn't just fix the "problem" you think you have. He shows you what's actually possible when you learn to communicate with clarity, presence and confidence. And the shift is shockingly fast.

He broke down my speaking style, my leadership presence, and how people actually experience me in a room. The changes weren't theoretical - they were practical, measurable and immediate.

I didn't just learn how to speak better. I learned how to command attention. How to lead with intention. How to communicate in a way people remember. It opened my eyes to a level of leadership I didn't realise I could reach.

Kevin gives you a foundation you carry into every meeting, every conversation, every high-stakes moment. It's not "one session". It's not "information". It's a transformation in how you show up as a leader.

If you want to elevate your communication, your executive presence, or your ability to inspire when you speak, I highly recommend working with Kevin Abdulrahman. In fact, I'm backing my own words. I'm investing in 10 sessions with him. I'll share the results as the journey continues.

08 - The Advisor
Kevin Abdulrahman  -  Media Training Advisor
Kevin Abdulrahman
Media Training Advisor · 100+ Countries · 25+ Years

Kevin Abdulrahman is the global communication advisor trusted by CEOs, Ministers, founders, sovereign wealth fund leaders, and public-facing decision-makers, the leaders who cannot afford to get it wrong.

His advisory is not a course, a programme, or a coaching engagement. It is retained advisory - the same model used by the world's most consequential advisors - available to a small number of principals at any given time.

Kevin speaks for a living. Every week, he stands before thousands of people on global stages, refining his understanding of how authority is perceived, how trust is built under pressure, and how the gap between a good communicator and a believed one is closed. That is what he transfers to clients.

His guarantee is built on one word: results. Not effort. Not process. Results.

Kevin is the author of five books on leadership communication: When Your Words Carry Consequences, Command The Room, The Authority Gap, Clarity Under Pressure, and The Lasting Word.

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09 - Frequently Asked

Questions from Gaborone principals

What does a media training advisor of record do for a Gaborone-based principal?
A media training advisor of record provides continuous, relationship-based advisory support rather than isolated workshop delivery. For a Gaborone principal, this means the advisor develops a deep understanding of the local media landscape, including the editorial priorities of BTV, the investigative tendencies of the Mmegi Monitor and Sunday Standard, and the audience expectations of commercial radio stations such as Gabz FM. The advisor prepares the principal ahead of specific engagements, reviews performance after appearances, and helps build the institutional messaging architecture that ensures consistency across all media interactions over time.
How is media training advisory in Gaborone different from a standard media training workshop?
A standard media training workshop delivers generic techniques in a group setting over one or two days, with no ongoing relationship and no knowledge of the specific media environment the participant will actually face. Media training advisory in Gaborone is a bespoke, ongoing engagement built around the principal's specific role, the outlets most likely to cover them, and the issues most likely to generate media attention in Botswana's current environment. The advisor brings contextual knowledge of Gaborone's newsrooms, editorial cultures, and journalist relationships that no generic workshop can replicate, and the advisory relationship evolves as the principal's media exposure and strategic priorities change.
Which Gaborone media outlets should principals be most prepared to engage?
The outlets that most frequently require deliberate preparation include Botswana Television for broadcast reach and national credibility, Radio Botswana 1 and 2 for policy and public affairs coverage, Gabz FM and Yarona FM for commercial and younger audience engagement, and the Mmegi Monitor and Sunday Standard for investigative and accountability journalism. The Daily News, as the government-owned daily, and the Botswana Gazette as an independent weekly also carry significant influence among professional and policy audiences. Digital extensions of all these outlets, combined with independent online commentary platforms, mean that preparation for any one outlet must account for how content will be amplified across the broader Gaborone media ecosystem.
Can media training advisory help a Gaborone principal manage a difficult investigative interview?
Yes, and this is one of the most critical applications of the advisory relationship in Gaborone's media environment. Journalists at outlets such as the Mmegi Monitor and Sunday Standard are trained to pursue discrepancies, challenge official narratives, and press for specificity on matters that principals may prefer to address in general terms. The advisor prepares the principal to engage these interviews with honesty and precision, to acknowledge complexity without creating new vulnerabilities, and to redirect lines of questioning that are based on factual errors or false premises. The goal is not to evade accountability but to ensure that the principal's actual position is communicated accurately and that the interview does not produce misleading headlines.
How does the advisor prepare a principal for a live BTV studio appearance?
Preparation for a live BTV appearance begins well before the broadcast date. The advisor researches the programme format, the anchor's interview style, and the likely editorial angle given current news context in Botswana. The principal and advisor work through the core messages that need to land, the questions most likely to be asked, and the bridging techniques that allow the principal to return to key points when the conversation moves in an unhelpful direction. Multiple rehearsal sessions under simulated studio conditions, including camera positioning, time discipline, and management of unexpected follow-up questions, ensure that the principal's performance on the day reflects preparation rather than improvisation.
Is media training advisory relevant for principals at Gaborone-based parastatals and state-owned enterprises?
It is particularly relevant for this group. Principals at institutions such as Botswana Power Corporation, Water Utilities Corporation, and Botswana Telecommunications Corporation face a dual accountability structure that makes media engagement especially complex. They must communicate effectively with the general public as service recipients, with the government as shareholder, with the media as accountability agents, and with employees as internal stakeholders, often simultaneously and often on issues where these audiences have conflicting interests. The media training advisor helps parastatal principals navigate this complexity by developing messaging that is honest, consistent, and appropriate for each audience without creating contradictions that journalists can exploit.
How does media training advisory address the digital and social media environment in Gaborone?
Gaborone's digital media environment is characterised by rapid amplification through WhatsApp groups, Facebook networks, and Twitter commentary that can take a statement made in a BTV interview or a quote from the Botswana Gazette and circulate it to hundreds of thousands of people within hours, often stripped of its original context. The advisor addresses this reality by helping principals craft statements that are resistant to decontextualisation, by preparing them to respond to digital escalation without compounding the original exposure, and by building the discipline to avoid the informal, off-the-cuff remarks that most frequently become the story. The advisory relationship also covers the principal's own digital presence and how it interacts with their traditional media positioning.
How frequently should a Gaborone principal engage with their media training advisor?
The frequency of engagement depends on the principal's media exposure profile and the current intensity of public scrutiny on their portfolio or organisation. Principals in high-visibility roles, such as cabinet ministers, BSE-listed company chief executives, or parastatal heads during periods of public controversy, typically benefit from regular advisory contact that includes both proactive preparation and reactive support as media situations develop. Principals with lower but consistent media exposure may engage the advisor on a monthly retainer basis with additional sessions scheduled around specific anticipated media moments. The advisor of record relationship is designed to be flexible enough to scale up rapidly when a significant media situation emerges, which is precisely when the value of an established advisory relationship is most apparent.
The Advisor Of Record

Private advisory. Confidential. By application only. Limited annual capacity. Outcome guaranteed.

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Media Training Audiences

Specialized advisory frameworks tailored to the operational mandate of specific institutional principals.

Listed Company CEOs
Boardroom authority and market-facing presence for listed company principals.
Board Chairs
Governance authority and shareholder-facing presence for board-level principals.
Ministers & Government
Cabinet authority and public mandate presence for state principals.
Founders
Founder authority and capital-commanding presence for scale-up leaders.
Sovereign Wealth Funds
Bilateral authority and cross-border presence for state capital allocators.
Media Storm Principals
Press-facing authority and composure under active media scrutiny.
Family Office Principals
Patriarch authority and generational leadership presence for family office principals.
Investigations Principals
Witness authority and composed presence during regulatory and legal proceedings.
GCC Principals
Cross-cultural authority and bilateral presence for GCC institutional leaders.
Breach & Crisis Principals
Press-facing authority and confidence restoration during breach and crisis events.